Limited holds with evidence
Only the earnings under review may be held, with an earnings-based cap, a stated reason and evidence. We email you when a hold is created; the amount and evidence are visible in your account.
Traffic quality policy
See which visits are filtered, how an earnings review works and how to appeal.
Version 2026-10
Effective from 2026-10-08 · EST (UTC−5)
Draft — this policy is pending legal review.
Invalid traffic (IVT) includes automated visits and excessive requests that cannot count as valid advertising traffic. The reason for a filtered visit is available in your quality report.
Reasons currently used
Your quality report shows the filtered count for each reason. Requests, valid visits and frequency caps are shown separately.
- Known bot user agent
- The user agent is on the bot list or is empty.
- Browser automation
- The tag reported a browser driven by automation (webdriver).
- Excessive IP rate
- The same IP produced more than 30 pops in one hour.
Holds and appeals
Review deadlines
A hold cannot be forfeited until at least 7 days after it is created. Holds awaiting a settlement deduction are never forfeited: they decrease when the deduction is recorded, are released by a reviewer, or are released automatically. Without a decision, every hold is released after 30 days.
A right to appeal
Send an appeal from your quality report, earnings or appeal history. We reply first within 48 hours and conclude within 7 days. You may have up to 5 open appeals. Refunds cannot exceed the amount actually deducted, across all appeals for the same item.